Real ChatGPT answer · index seedHIxxeuypwgkcompleteMarketing and advertising · AI search and generative engine optimizationhowto

I need to rewrite our entire about us page this afternoon to align with how generative AI evaluates brand authority and E E A T signals, so what exact elements must be included to satisfy the new LLM ranking factors.

ChatGPTgpt-62 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
I need to rewrite our entire about us page this afternoon to align with how generative AI evaluates brand authority and E E A T signals, so what exact elements must be included to satisfy the new LLM ranking factors.
2 real searches · 1 real-search pass
Google Search Central E-E-A-T not a ranking factor people-first content AI features guidance About page organization structured data 2026Google ↗
OBSERVEDReason
Google Search Central AI features website guidance structured data organization sameAs author experience trustGoogle ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (2)
Short factOther / navigational50%ComparisonConsequenceReason50%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

Queries

2 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Search Central E-E-A-T not a ranking factor people-first content AI features guidance About page organization structured data 2026
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1
Google Search Central AI features website guidance structured data organization sameAs author experience trust
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1