Real ChatGPT answer · index seedGXyyz0ElhTwcompleteEntertainment and media · celebrity newscomparison
Which movie had a better marketing campaign, Ryan Reynolds Deadpool 3 or Margot Robbie Barbie, I need arguments for a presentation in an hour.
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Which movie had a better marketing campaign, Ryan Reynolds Deadpool 3 or Margot Robbie Barbie, I need arguments for a presentation in an hour.
4 real searches · 1 real-search pass
Barbie 2023 marketing campaign brand partnerships 100 brand collaborations marketing budget box office campaign analysisGoogle ↗
OBSERVEDReason
Deadpool Wolverine 2024 marketing campaign partnerships marketing campaign budget box office analysis Ryan ReynoldsGoogle ↗
OBSERVEDReason
Barbie marketing campaign impact social media earned media box office 2023 case studyGoogle ↗
OBSERVEDReason
Deadpool Wolverine marketing campaign partnerships social media box office 2024 case studyGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 1 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
Barbie 2023 marketing campaign brand partnerships 100 brand collaborations marketing budget box office campaign analysis Google ↗
Deadpool Wolverine 2024 marketing campaign partnerships marketing campaign budget box office analysis Ryan Reynolds Google ↗
Barbie marketing campaign impact social media earned media box office 2023 case study Google ↗
Deadpool Wolverine marketing campaign partnerships social media box office 2024 case study Google ↗
- The Barbie movie's marketing power · axios.com
- How Heinz, Heineken and other brands got their claws into ‘Deadpool & Wolverine’ · marketingdive.com
- Breaking Down the Barbie Phenomenon, From Mattel to Chanel · businessoffashion-businessoffashion-prod.web.arc-cdn.net
- The Secret of the Barbie Movie’s Marketing Success · insights.som.yale.edu
- How did Barbie do it? Warner’s head of marketing on creating a ‘pink movement’ | Barbie · theguardian.com
- Is ‘Deadpool & Wolverine’ this summer’s ‘Barbie’ movie? What marketers should know · emarketer.com
- Disney's unexpected strategy for turning a movie into a global phenomenon · fastcompany.com
- Barbie (2023) · the-numbers.com
- How Disney CMO Asad Ayaz leaned in to Deadpool's profanity · fastcompany.com
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Barbie 2023 marketing campaign brand partnerships 100 brand collaborations marketing budget box office campaign analysis OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Deadpool Wolverine 2024 marketing campaign partnerships marketing campaign budget box office analysis Ryan Reynolds OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Barbie marketing campaign impact social media earned media box office 2023 case study OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Deadpool Wolverine marketing campaign partnerships social media box office 2024 case study OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |