What is the easiest way to export historical Universal Analytics data before it disappears, and how do I map those metrics to the new GA4 format?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What is the easiest way to export historical Universal Analytics data before it disappears, and how do I map those metrics to the new GA4 format?
1 real search · 1 real-search pass
Google Universal Analytics historical data access discontinued July 1 2024 data deletion official Google Analytics help GA4 migration metric definitionsGoogle ↗
OBSERVEDConsequence
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
Google Universal Analytics historical data access discontinued July 1 2024 data deletion official Google Analytics help GA4 migration metric definitions Google ↗
- Migration Q&A · support.google.com
- [UA→GA4] Migration reference [Legacy] · support.google.com
- Introducing the next generation of Analytics, Google Analytics · support.google.com