Real ChatGPT answer · index seedEy4s8SHyWt8completeMarketing and advertising · content marketingcomparison

Semrush vs Google Keyword Planner, which one should I trust today for finding transactional keywords for a last-minute Google Ads campaign?

ChatGPTgpt-62 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Semrush vs Google Keyword Planner, which one should I trust today for finding transactional keywords for a last-minute Google Ads campaign?
2 real searches · 1 real-search pass
Google Ads Keyword Planner official keyword ideas forecasts competition top of page bid 2026Google ↗
OBSERVEDOther / navigational
Semrush keyword research commercial transactional intent Google Ads PPC keyword data limitations 2026Google ↗
OBSERVEDReason

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (2)
Short factOther / navigational50%ComparisonConsequenceReason50%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT2 real searches · gpt-6
Google Ads Keyword Planner official keyword ideas forecasts competition top of page bid 2026 Google ↗
Semrush keyword research commercial transactional intent Google Ads PPC keyword data limitations 2026 Google ↗
  1. Use Keyword Planner · support.google.com
  2. About Keyword Planner forecasts · support.google.com

Queries

2 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Ads Keyword Planner official keyword ideas forecasts competition top of page bid 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Semrush keyword research commercial transactional intent Google Ads PPC keyword data limitations 2026
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1