How do podcast hosts make money if most shows are free to download and listen to on apps like Apple and Spotify?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do podcast hosts make money if most shows are free to download and listen to on apps like Apple and Spotify?
1 real search · 1 real-search pass
how podcasts make money advertising sponsorship subscriptions affiliate marketing podcast industry revenue model IABGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
how podcasts make money advertising sponsorship subscriptions affiliate marketing podcast industry revenue model IAB Google ↗
- Podcast ownership and funding · pewresearch.org