How are independent podcasters currently negotiating sponsorships and what CPM rates should I expect when pitching local businesses around my campus?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How are independent podcasters currently negotiating sponsorships and what CPM rates should I expect when pitching local businesses around my campus?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2026 podcast advertising CPM benchmarks host-read pre-roll mid-roll independent podcasts direct sponsorship rates local advertisers Google ↗
2026 independent podcaster sponsorship negotiation flat fee local business podcast advertising rates Google ↗
- Podcast Sponsorship: How to Get Podcast Sponsors and What They Pay · libsyn.com
- How should I price my show? · help.creators.audacy.com
- How Much Does Podcast Advertising Cost? | Complete Guide to Podcast Advertising Rates [2026] · acast.com
- Podcast Sponsorship Rates 2026: Pre, Mid and Post-Roll · truthworkmedia.com
- Podcast advertising CPM: the 2026 benchmarks · podderapp.com
- Podcast sponsorship: a working guide for indie shows · podderapp.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 podcast advertising CPM benchmarks host-read pre-roll mid-roll independent podcasts direct sponsorship rates local advertisers OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
2026 independent podcaster sponsorship negotiation flat fee local business podcast advertising rates OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |