How do I set up custom event tracking in Amplitude to compare traffic acquisition channels when our UTM parameters keep getting stripped?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I set up custom event tracking in Amplitude to compare traffic acquisition channels when our UTM parameters keep getting stripped?
2 real searches · 1 real-search pass
Amplitude Analytics Browser SDK track custom events user properties identify API documentation attribution UTM referrer persistenceGoogle ↗
OBSERVEDOther / navigational
Amplitude documentation marketing attribution UTM parameters browser SDK session attribution campaign propertiesGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Amplitude Analytics Browser SDK track custom events user properties identify API documentation attribution UTM referrer persistence Google ↗
Amplitude documentation marketing attribution UTM parameters browser SDK session attribution campaign properties Google ↗
- Instrument and configure Browser SDK 2 · amplitude.com
- Browser SDK 2 reference · amplitude.com
- Persisted Properties · amplitude.com
- User properties and event properties · amplitude.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Amplitude Analytics Browser SDK track custom events user properties identify API documentation attribution UTM referrer persistence OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Amplitude documentation marketing attribution UTM parameters browser SDK session attribution campaign properties OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |