Real ChatGPT answer · index seedCs7plokvTmQcompleteMarketing and advertising · AI search and generative engine optimizationbrand

What specific metrics should I look at when evaluating if an SEO agency is actually delivering results for AI search and SGE visibility?

ChatGPTgpt-63 queries11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
What specific metrics should I look at when evaluating if an SEO agency is actually delivering results for AI search and SGE visibility?
3 real searches · 1 real-search pass
Google Search Central AI features AI Overviews website traffic measurement Search Console 2026 SEO measurement metricsGoogle ↗
OBSERVEDReason
Bing Webmaster Tools AI performance citations AI answers reporting 2026Google ↗
OBSERVEDOther / navigational
AI search visibility measurement metrics citations mentions referral traffic SEO agency evaluation methodologyGoogle ↗
OBSERVEDReason

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (3)
Short factOther / navigational33%ComparisonConsequenceReason67%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT3 real searches · gpt-6
Google Search Central AI features AI Overviews website traffic measurement Search Console 2026 SEO measurement metrics Google ↗
Bing Webmaster Tools AI performance citations AI answers reporting 2026 Google ↗
AI search visibility measurement metrics citations mentions referral traffic SEO agency evaluation methodology Google ↗

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Google Search Central AI features AI Overviews website traffic measurement Search Console 2026 SEO measurement metrics
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1
Bing Webmaster Tools AI performance citations AI answers reporting 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
AI search visibility measurement metrics citations mentions referral traffic SEO agency evaluation methodology
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1