Real ChatGPT answer · index seedBxe1OuZE84McompleteMarketing and advertising · local marketingcommercial
Compare the average conversion rates of hyper-local Google PPC campaigns versus organic Google Business Profile SEO for a plumbing company
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Compare the average conversion rates of hyper-local Google PPC campaigns versus organic Google Business Profile SEO for a plumbing company
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Google Ads search conversion rate home services plumbing industry benchmark 2025 local services Google ↗
Google Business Profile organic local search conversion rate calls leads benchmark plumbing SEO Google ↗
- 2025 Search Ad Benchmarks for Home Services (+Expert Tips & Insights) · localiq.com
- Average conversion rate · wordstream.com
- Plumber Local SEO Case Study · streetlightlocal.com
- Plumbing Conversion Rate Optimization (Guide) · plumbingwebmasters.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Google Ads search conversion rate home services plumbing industry benchmark 2025 local services OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google Business Profile organic local search conversion rate calls leads benchmark plumbing SEO OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |