How does GDPR compliance work when using Cognism intent data integration for outbound campaigns targeting European enterprise accounts?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How does GDPR compliance work when using Cognism intent data integration for outbound campaigns targeting European enterprise accounts?
3 real searches · 1 real-search pass
Cognism GDPR compliance intent data lawful basis legitimate interests data sources privacy notice suppression listGoogle ↗
OBSERVED
European Commission GDPR legitimate interests direct marketing Article 21 right to objectGoogle ↗
OBSERVED
EDPB direct marketing GDPR legitimate interest guidance B2B email ePrivacy national lawsGoogle ↗
OBSERVED
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
Classifying 3 queries…
Searches and sources
ChatGPT3 real searches · gpt-6
Cognism GDPR compliance intent data lawful basis legitimate interests data sources privacy notice suppression list Google ↗
European Commission GDPR legitimate interests direct marketing Article 21 right to object Google ↗
EDPB direct marketing GDPR legitimate interest guidance B2B email ePrivacy national laws Google ↗
- Leading Compliant B2B Data · cognism.com
- Privacy Policy · cognism.com
- Legal grounds for processing data · commission.europa.eu
- 109. According to Recital 47 GDPR, the processing of personal data for direct marketing purposes may be regarded as carried out for a legitimate interest. Direct marketing is not defined in the GDPR. However, CJEU case law suggests that personalised advertising could be considered a form of direct marketing.¹²⁶ Moreover, the CJEU has interpreted the notion of communication for direct marketing purposes under the ePrivacy Directive,¹²⁷ which is closely linked to the GDPR¹²⁸ and regulates the send · edpb.europa.eu
- Can data received from a third party be used for marketing? · commission.europa.eu
- Business-to-business marketing · ico.org.uk
- Plan direct marketing · ico.org.uk
- Data protection under GDPR · europa.eu
- Trust Center · trust.cognism.com
- Security and Compliance · cognism.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Cognism GDPR compliance intent data lawful basis legitimate interests data sources privacy notice suppression list OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 | |
European Commission GDPR legitimate interests direct marketing Article 21 right to object OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 | |
EDPB direct marketing GDPR legitimate interest guidance B2B email ePrivacy national laws OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 |