Real ChatGPT answer · index seed9sNZ7DjvK7UcompleteMarketing and advertising · AI search and generative engine optimizationcomparison

How should I update my digital marketing portfolio to show I understand GEO migration instead of just old school keyword research

ChatGPTgpt-63 queries11/1/2026
Download run

Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
How should I update my digital marketing portfolio to show I understand GEO migration instead of just old school keyword research
3 real searches · 1 real-search pass
Generative Engine Optimization GEO best practices AI search visibility citations entity SEO 2025 2026Google ↗
OBSERVEDOther / navigational
Google Search Central AI features website owners guidance AI Overviews content SEOGoogle ↗
OBSERVEDOther / navigational
Perplexity publisher documentation citations crawling content searchGoogle ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (3)
Short factOther / navigational100%ComparisonConsequenceReasonDefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT3 real searches · gpt-6
Generative Engine Optimization GEO best practices AI search visibility citations entity SEO 2025 2026 Google ↗
Google Search Central AI features website owners guidance AI Overviews content SEO Google ↗
Perplexity publisher documentation citations crawling content search Google ↗

Queries

3 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Generative Engine Optimization GEO best practices AI search visibility citations entity SEO 2025 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Google Search Central AI features website owners guidance AI Overviews content SEO
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Perplexity publisher documentation citations crawling content search
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1