How do I build a multi channel conversion funnel visualization in GA4 that actually makes sense to my non technical business partners?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
How do I build a multi channel conversion funnel visualization in GA4 that actually makes sense to my non technical business partners?
1 real search · 1 real-search pass
site:support.google.com/analytics GA4 funnel exploration segment breakdown traffic source session default channel group attribution modelGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (1)
Classes come from the query-classifier (a local Laya model). 1 of 1 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT1 real searches · gpt-6
site:support.google.com/analytics GA4 funnel exploration segment breakdown traffic source session default channel group attribution model Google ↗
- [GA4] Funnel exploration · support.google.com
- Scopes of traffic-source dimensions · support.google.com
- Default channel group · support.google.com
- Custom channel groups · support.google.com
- Traffic-source dimensions · support.google.com
- Change the reporting attribution model for key events · support.google.com
- Select attribution settings · support.google.com