Real ChatGPT answer · index seed6HTTPN7VK8ocompleteMarketing and advertising · influencer marketinginformational
What are the exact FTC compliance disclosure guidelines we must put in our Instagram captions for a sponsored supplement post going live this afternoon?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What are the exact FTC compliance disclosure guidelines we must put in our Instagram captions for a sponsored supplement post going live this afternoon?
3 real searches · 1 real-search pass
site:ftc.gov social media influencers disclosures endorsements guides clear conspicuous Instagram captions #ad 2026Google ↗
OBSERVEDOther / navigational
site:ftc.gov Health Products Compliance Guidance dietary supplements advertising claims substantiation testimonialsGoogle ↗
OBSERVEDOther / navigational
16 CFR Part 255 FTC endorsement guides disclosure material connection clear conspicuous 2023Google ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 2 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
site:ftc.gov social media influencers disclosures endorsements guides clear conspicuous Instagram captions #ad 2026 Google ↗
site:ftc.gov Health Products Compliance Guidance dietary supplements advertising claims substantiation testimonials Google ↗
16 CFR Part 255 FTC endorsement guides disclosure material connection clear conspicuous 2023 Google ↗
- Disclosures 101 for Social Media Influencers · ftc.gov
- FTC's Endorsement Guides: What People Are Asking · search.ftc.gov
- Guides Concerning the Use of Endorsements and Testimonials in Advertising · ftc.gov
- Disclosures 101 for Social Media Influencers · ftc.gov
- Health Products Compliance Guidance · ftc.gov
- Health Products Compliance Guidance · search.ftc.gov
- 16 CFR § 255.5 - Disclosure of material connections. | Electronic Code of Federal Regulations (e-CFR) | US Law · law.cornell.edu
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
site:ftc.gov social media influencers disclosures endorsements guides clear conspicuous Instagram captions #ad 2026 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
site:ftc.gov Health Products Compliance Guidance dietary supplements advertising claims substantiation testimonials OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
16 CFR Part 255 FTC endorsement guides disclosure material connection clear conspicuous 2023 OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |