Real ChatGPT answer · index seed5JQJD1pXQakcompleteMarketing and advertising · AI search and generative engine optimizationbrand

Can you recommend a step-by-step framework for auditing our brand reputation across ChatGPT, Perplexity, and Google AI Overviews?

ChatGPTgpt-64 queries11/1/2026
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Fan-out diagram

The searches the AI actually ran for this prompt.

SEED QUERY
Can you recommend a step-by-step framework for auditing our brand reputation across ChatGPT, Perplexity, and Google AI Overviews?
4 real searches · 1 real-search pass
2026 ChatGPT search answers sources citations brand visibility Perplexity citations Google AI Overviews documentation site:developers.google.com/searchGoogle ↗
OBSERVEDOther / navigational
Google AI Overviews website owners AI features Search Central documentation 2026Google ↗
OBSERVEDOther / navigational
Perplexity help center citations sources answers search official documentationGoogle ↗
OBSERVEDReason
OpenAI ChatGPT search citations official help centerGoogle ↗
OBSERVEDOther / navigational

Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (4)
Short factOther / navigational75%ComparisonConsequenceReason25%DefinitionInstructionYes / no

Classes come from the query-classifier (a local Laya model). 4 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.

Searches and sources

ChatGPT4 real searches · gpt-6
2026 ChatGPT search answers sources citations brand visibility Perplexity citations Google AI Overviews documentation site:developers.google.com/search Google ↗
Google AI Overviews website owners AI features Search Central documentation 2026 Google ↗
Perplexity help center citations sources answers search official documentation Google ↗
OpenAI ChatGPT search citations official help center Google ↗

Queries

4 queries · click a column to sort
Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
2026 ChatGPT search answers sources citations brand visibility Perplexity citations Google AI Overviews documentation site:developers.google.com/search
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Google AI Overviews website owners AI features Search Central documentation 2026
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1
Perplexity help center citations sources answers search official documentation
OBSERVED
Google ↗
AI Mode ↗
—Reason——1x
of 1
OpenAI ChatGPT search citations official help center
OBSERVED
Google ↗
AI Mode ↗
—Other / navigational——1x
of 1