Real ChatGPT answer · index seed42wQew0Q3KgcompleteMarketing and advertising · AI search and generative engine optimizationinformational
My senior capstone project focuses on generative engine optimization. What are the exact ranking factors that AI models use when summarizing local business services today
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
My senior capstone project focuses on generative engine optimization. What are the exact ranking factors that AI models use when summarizing local business services today
4 real searches · 1 real-search pass
2026 generative engine optimization GEO ranking factors local businesses AI search citations research studyGoogle ↗
OBSERVEDReason
Google local ranking factors relevance distance prominence official documentation local resultsGoogle ↗
OBSERVEDReason
OpenAI ChatGPT search publishers crawling ranking sources local business search documentationGoogle ↗
OBSERVEDOther / navigational
Google AI Overviews website content ranking systems documentation AI features searchGoogle ↗
OBSERVEDReason
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (4)
Classes come from the query-classifier (a local Laya model). 4 of 4 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT4 real searches · gpt-6
2026 generative engine optimization GEO ranking factors local businesses AI search citations research study Google ↗
Google local ranking factors relevance distance prominence official documentation local results Google ↗
OpenAI ChatGPT search publishers crawling ranking sources local business search documentation Google ↗
Google AI Overviews website content ranking systems documentation AI features search Google ↗
- Tips to improve your local ranking on Google · support.google.com
- A Guide to Google Search Ranking Systems | Google Search Central | Documentation | Google for Developers · developers.google.com
- Google's Guide to Optimizing for Generative AI Features on Google Search | Google Search Central | Documentation | Google for Developers · developers.google.com
- AI Features and Your Website | Google Search Central | Documentation | Google for Developers · developers.google.com
- What Drives AI Citations? Content, Retrieval and Model Knowledge in Generative Engine Optimization (GEO) · arxiv.org
- Searching the web with ChatGPT · help.openai.com
- Searching the web with ChatGPT · help.openai.com
- GEO: Generative Engine Optimization (2023) · arxiv.org
Queries
4 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 generative engine optimization GEO ranking factors local businesses AI search citations research study OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
Google local ranking factors relevance distance prominence official documentation local results OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 | |
OpenAI ChatGPT search publishers crawling ranking sources local business search documentation OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 | |
Google AI Overviews website content ranking systems documentation AI features search OBSERVED | Google ↗ AI Mode ↗ | — | Reason | — | — | 1x of 1 |