We need to migrate away from Marketo because of rising costs, so what are the top three open source or cost effective alternatives for B2B lead generation automation?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
We need to migrate away from Marketo because of rising costs, so what are the top three open source or cost effective alternatives for B2B lead generation automation?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
Classifying 2 queries…
Searches and sources
ChatGPT2 real searches · gpt-6
Mautic pricing open source cloud pricing 2026 official; HubSpot Marketing Hub pricing 2026 official; Zoho Marketing Automation pricing 2026 official Google ↗
best Marketo alternatives B2B marketing automation Mautic HubSpot Zoho ActiveCampaign pricing 2026 Google ↗
- Mautic · mautic.org
- Open-Source Sales and Marketing Automation Alternatives to Paid Tools · rox.com
- Mautic · github.com
- Zoho Marketing Automation · zoho.com
- Pricing | Marketing Automation Software · zoho.com
- ActiveCampaign · activecampaign.com
- Marketo Alternatives: 8 B2B Marketing Automation Platforms (2026) · aboutmartech.com
- 21 Best Marketo Alternatives (2026) - Tested & Ranked · sequenzy.com
- HubSpot Products & Services Catalog · legal.hubspot.com
- HubSpot Marketing Hub · hubspot.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Mautic pricing open source cloud pricing 2026 official; HubSpot Marketing Hub pricing 2026 official; Zoho Marketing Automation pricing 2026 official OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 | |
best Marketo alternatives B2B marketing automation Mautic HubSpot Zoho ActiveCampaign pricing 2026 OBSERVED | Google ↗ AI Mode ↗ | — | — | — | — | 1x of 1 |