What are the current CPM advertising rates for health and wellness podcasts, and how do they compare to history and true crime shows for independent creators?
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Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What are the current CPM advertising rates for health and wellness podcasts, and how do they compare to history and true crime shows for independent creators?
2 real searches · 1 real-search pass
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
2026 podcast advertising CPM rates health wellness history true crime independent podcast host-read CPM benchmarks Google ↗
podcast advertising rates CPM health wellness niche true crime history 2025 2026 industry benchmarks Google ↗
- Health podcast CPM benchmarks: the $27 seller rate · podderapp.com
- Podcast advertising CPM: the 2026 benchmarks · podderapp.com
- Podcast Advertising Rates 2026: CPM Benchmarks by Format · castos.com
- Podcast Advertising CPM by Genre 2026: Rates and Real Data · castfox.net
- Podcast Advertising Costs by Genre: What Brands Actually Pay (2026) · sonoday.com
- History podcast CPM: what the back catalog pays · podderapp.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
2026 podcast advertising CPM rates health wellness history true crime independent podcast host-read CPM benchmarks OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
podcast advertising rates CPM health wellness niche true crime history 2025 2026 industry benchmarks OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |