Can you explain how unique podcast download stats actually work compared to raw total listens on Spotify and Apple Podcasts?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Can you explain how unique podcast download stats actually work compared to raw total listens on Spotify and Apple Podcasts?
3 real searches · 1 real-search pass
Spotify for Creators audience metrics streams plays unique audience definition officialGoogle ↗
OBSERVEDDefinition
Apple Podcasts Connect analytics listeners engaged listeners plays definition officialGoogle ↗
OBSERVEDConsequence
IAB Tech Lab podcast measurement guidelines downloads unique users filtering officialGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (3)
Classes come from the query-classifier (a local Laya model). 3 of 3 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT3 real searches · gpt-6
Spotify for Creators audience metrics streams plays unique audience definition official Google ↗
Apple Podcasts Connect analytics listeners engaged listeners plays definition official Google ↗
IAB Tech Lab podcast measurement guidelines downloads unique users filtering official Google ↗
- Understanding Audience analytics · support.spotify.com
- Analytics · podcasters.apple.com
- Podcast Measurement Technical Guidelines · iabtechlab.com
- Podcast-Technical-Measurement/PTM-Guidelines_v2.3.md at main · IABTechLab/Podcast-Technical-Measurement · github.com
Queries
3 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Spotify for Creators audience metrics streams plays unique audience definition official OBSERVED | Google ↗ AI Mode ↗ | — | Definition | — | — | 1x of 1 | |
Apple Podcasts Connect analytics listeners engaged listeners plays definition official OBSERVED | Google ↗ AI Mode ↗ | — | Consequence | — | — | 1x of 1 | |
IAB Tech Lab podcast measurement guidelines downloads unique users filtering official OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |