What are the current best practices for setting up lookalike audiences on Meta since the algorithm updates last year, keeping our niche local audience in mind?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
What are the current best practices for setting up lookalike audiences on Meta since the algorithm updates last year, keeping our niche local audience in mind?
2 real searches · 1 real-search pass
Meta Ads lookalike audiences 2026 best practices Advantage+ audience original audience options location targeting controls 2025 algorithm updatesGoogle ↗
OBSERVEDComparison
Meta Business Help Center lookalike audience source requirements customer list pixel conversions location audience controlsGoogle ↗
OBSERVEDOther / navigational
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
ChatGPT real searches (2)
Classes come from the query-classifier (a local Laya model). 2 of 2 calls are low-confidence (under 50%) — hover a query in the table to see its confidence.
Searches and sources
ChatGPT2 real searches · gpt-6
Meta Ads lookalike audiences 2026 best practices Advantage+ audience original audience options location targeting controls 2025 algorithm updates Google ↗
Meta Business Help Center lookalike audience source requirements customer list pixel conversions location audience controls Google ↗
- Lookalike Audiences: How to Build and Test Them · andersoncollaborative.com
- Facebook Lookalike Audiences: Source Size and Setup · lilachbullock.com
- Facebook ad targeting: The complete guide for 2026 · blog.hootsuite.com
- When Your Targeting Inputs Are Only Suggestions · jonloomer.com
- A Guide to Meta Ads Targeting in 2026 · jonloomer.com
- How to Approach Meta Ads Targeting Now: A Detailed Guide · jonloomer.com
Queries
2 queries · click a column to sort
| Query / type | Search | Intent | Query class | Routing format | Cluster | Freq ↓ | Weight |
|---|---|---|---|---|---|---|---|
Meta Ads lookalike audiences 2026 best practices Advantage+ audience original audience options location targeting controls 2025 algorithm updates OBSERVED | Google ↗ AI Mode ↗ | — | Comparison | — | — | 1x of 1 | |
Meta Business Help Center lookalike audience source requirements customer list pixel conversions location audience controls OBSERVED | Google ↗ AI Mode ↗ | — | Other / navigational | — | — | 1x of 1 |