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What kind of Zapier webhook payload do I need to configure to pass custom UTM parameters into our CRM contact records?

ChatGPTgpt-61 query10/31/2026
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The searches the AI actually ran for this prompt.

SEED QUERY
What kind of Zapier webhook payload do I need to configure to pass custom UTM parameters into our CRM contact records?
1 real search · 1 real-search pass
Zapier Webhooks by Zapier POST JSON payload custom fields CRM UTM parameters documentationGoogle ↗
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Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.

Query classes

Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.

ChatGPT real searches (1)
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Classes come from the query-classifier (a local Laya model).

Searches and sources

ChatGPT1 real searches · gpt-6
Zapier Webhooks by Zapier POST JSON payload custom fields CRM UTM parameters documentation Google ↗

Queries

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Query / typeSearchIntentQuery classRouting formatClusterFreq ↓Weight
Zapier Webhooks by Zapier POST JSON payload custom fields CRM UTM parameters documentation
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