Is measuring email open rates still reliable for B2B campaigns or should we be looking at reply rates and website engagement instead?
Download run
Fan-out diagram
The searches the AI actually ran for this prompt.
SEED QUERY
Is measuring email open rates still reliable for B2B campaigns or should we be looking at reply rates and website engagement instead?
1 real search · 1 real-search pass
B2B email open rate reliability Apple Mail Privacy Protection automated email security scanners reply rates website engagement measurementGoogle ↗
OBSERVED
Badge and edge weight = share of passes that produced the query. Hover a query for its intent and routing format.
Query classes
Google's semantic query class for every sub-query: what kind of answer each search is after, simulated vs real.
Classifying 1 queries…
Searches and sources
ChatGPT1 real searches · gpt-6
B2B email open rate reliability Apple Mail Privacy Protection automated email security scanners reply rates website engagement measurement Google ↗
- About Apple Mail Privacy Protection (MPP) and bot activity in Brevo · help.brevo.com
- Opens, clicks and opt-outs from email security scanners · support.reply.io
- Why did my open rate drop? · knowledgebase.constantcontact.com
- Salesforce Inbox Email Tracking and Apple Privacy Policy · help.salesforce.com
- ENGAGEMENT OPEN RATES Open rates traditionally · validity.com